Marbella, May 20, 2026. The educational institution Real State Business School (REBS) hosted a session focused on the evolution and growth of family businesses within the real estate sector, inviting Francisco Gómez Palma, Chairman and CEO of Alfil Patrimonial SOCIMI (Alfil Group), as a speaker. 

During this masterclass, the Marbella-based entrepreneur outlined the business model of the company he leads—founded in 1952—to discuss its evolution and ability to adapt to new business and financial structures, ultimately leading to its current status as a SOCIMI. Grupo Alfil was the first company in Spain to list on the BME Scaleup stock market, which is geared toward emerging companies.

During his remarks, Gómez shared his experiences, strategic vision, and reflections on professionalization, wealth management, business expansion, and the challenges that arise during such transformations. “The family businesses that endure are those capable of evolving without losing their essence. In our case, subsequent generations have maintained the spirit of innovation, curiosity about change, and relentless effort exemplified by our founder, Francisco Gómez Reyes,” he emphasized.

The session, held yesterday afternoon at the Rebs headquarters in Málaga, took place in person and was streamed for students inthe Real Estate Master’s program andmembers ofthe Rebs Alumni Club.